The first thing to do is decide what part of VOIP marketplace you want to serve. Here are some possibilities:

  • VOIP Provider services
  • VOIP consulting
  • VoIP Wholesale Aggregation (Buy and Sell VoIP Routes)
  • Independent Sales/Service Agent for existing VOIP service providers
  • Value Added services with VoIP
  • etc.

Some general suggestions:

  • Pick an area that plays to your strengths. For example, if your strength is sales and marketing, pick an area where you can leverage those abilities
  • Learn all you can about the maketplace
  • Attend industry tradeshows
  • Read industry magazines, blogs, forums, etc
  • Read books
  • Do market research - talk to your potential customers
  • Ask questions
  • Test the waters — to the extent possible try before you buy, test the waters before making large commitments of time or money

Value Added services

If you have experience with VoIP or already in VoIP business, you can get benifit / new customers by introducesing some value added services on VoIP. Few value added services are mentioned in following, Within each service there are many choices.

  • PBX sales and service
    • Hosted PBX
    • Virtual Numbers
    • Hosted IVR / Auto attendents
    • etc

  • Message broadcasting / Call Center Solutions

  • Prepaid Cards
    • Retail prepaid cards from existing wholesale providers
    • Start your own brand of prepaid cards using services from existing wholesale providers
    • Start a new prepaid card provider company
    • Create new software package for prepaid card services
    • Create a Free Phone Booth
    • etc.

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